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Uniting two award-winning formulas, the VIRTUE Recovery Shampoo and Conditioner Duo leaves brittle hair feeling stronger. The set is powered by protein Alpha Keratin 60ku® to help minimise the risk of breakage and visibly minimise damage.Set Contents:Recovery Shampoo 240mlFreshen up the hair with this gentle shampoo. The formula effectively removes daily build-up and impurities and delivers touchably soft results. Its aromatic blend of coconut, yuzu, citrus accords and woods offers an invigorati...VIRTUE
Flourish® Shampoo for Thinning Hair delicately stimulates the scalp and removes buildup. It cleanses the hair shaft and clears debris from follicle openings, creating an environment for healthy growth. Formulated with Alpha and Gamma Keratin proteins, rice-based humectants and active plant extracts, this shampoo clears scalp irritation and flaking. Color-safe, paraben-free, vegan and gluten-free. Flourish® Shampoo for Thinning Hair delicately stimulates the scalp and removes buildup. It cleanse...VIRTUE
Create visibly smooth styles with the Frizz Block Smoothing Spray. The lightweight mist envelops the strands in a protective veil of nourishment, working to soften and tame the hair for up to 72 hours.Enriched with rice protein, tara tree fruit extract, sunflower sprout, chia seed and green tea leaf extract, the mist works to hydrate the hair, while promoting a vibrant appearance. Ideal for humid temperatures, the heat-activated spray seeks to lock in moisture, while encouraging a glossy-shine f...VIRTUE
A 100% drug-free, botanical-based regimen that fuels fatigued follicles, nourishes the scalp and thickens each hair. This regimen is ideal for mild to moderate thinning and those seeking a more natural solution. Growing hair is just the beginning. How we care for that new hair determines whether it survives. Powered by two groundbreaking keratin proteins, Flourish® products cleanse, purify and enrichen the scalp, creating fertile ground for new growth. As each new hair emerges, it's nourished a...VIRTUE
VIRTUE Full Shampo 240mlTurn up the volume on fine, flat hair with the VIRTUE Full Shampoo. Formulated to enhance movement and bounce, this volumizing shampoo cleanses the hair of product build up, excess oils and impurities, while adding volume. The root-lifting formula plumps each strand to enable long-lasting body without weighing the hair down. Infused with the brand's innovative, first-of-its-kind Alpha Keratin 60ku® protein, the ‘Full' range is specifically developed to add volume and dens...VIRTUE
A 100% drug-free, botanical-based regimen that fuels fatigued follicles, nourishes the scalp and thickens each hair. Our three-step system includes the Shampoo for Thinning Hair, Conditioner for Thinning Hair and our drug-free Density Booster. This regimen is ideal for mild to moderate thinning and those seeking a more natural solution. Growing hair is just the beginning. How we care for that new hair determines whether it survives. Powered by two groundbreaking keratin proteins, Flourish® prod...VIRTUE
Give hair a dreamy detox with the VIRTUE Purifying Shampoo. This weekly shampoo boasts clarifying properties that work to dispel impurities from the scalp and ends.Lingering dirt and grime can add weight and dullness to our tresses. To offset this, its gentle formula is packed with ingredients that cleanse, nourish and fortify. Alpha Keratin 60ku® acts as the hair’s weekly detox, capturing nasties like pollution, smoke, excess oil, product residue and daily debris.Extremely versatile, this prote...VIRTUE
A 100% drug-free, botanical-based regimen that fuels fatigued follicles, nourishes the scalp and thickens each hair. This regimen is ideal for mild to moderate thinning and those seeking a more natural solution.Growing hair is just the beginning. How we care for that new hair determines whether it survives. Powered by two groundbreaking keratin proteins, Flourish® products cleanse, purify and enrichen the scalp, creating fertile ground for new growth. As each new hair emerges, it's nourished and...VIRTUE
Turn up the volume on fine, flat hair with the VIRTUE Full Shampoo. Formulated to enhance movement and bounce, this volumizing shampoo cleanses the hair of product build up, excess oils and impurities, while adding volume. The root-lifting formula plumps each strand to enable long-lasting body without weighing the hair down. Infused with the brand’s innovative, first-of-its-kind Alpha Keratin 60ku® protein, the ‘Full’ range is specifically developed to add volume and density to fine, limp hair s...VIRTUE
Powered by a pioneering Alpha Keratin 60ku®, the VIRTUE Recovery Shampoo helps to protect and strengthen the feel of damaged hair. The formula works from scalp to ends to dissolve daily build-up, while defending against heat damage and salon treatments. The shampoo features a nourishing blend of hydrolysed quinoa and grapefruit extract to help visibly enhance the hair’s vibrancy. Complete with rich baobab seed oil for a moisture boost, the shampoo encourages a fresh, touchably soft finish. Powe...VIRTUE
Powered by a pioneering Alpha Keratin 60ku®, the VIRTUE Recovery Shampoo helps to protect and strengthen the feel of damaged hair. The formula works from scalp to ends to dissolve daily build-up, while defending against heat damage and salon treatments. The shampoo features a nourishing blend of hydrolysed quinoa and grapefruit extract to help visibly enhance the hair’s vibrancy. Complete with rich baobab seed oil for a moisture boost, the shampoo encourages a fresh, touchably soft finish. Powe...VIRTUE
A 100% drug-free, botanical-based regimen that fuels fatigued follicles, nourishes the scalp and thickens each hair. Our three-step system includes the Shampoo for Thinning Hair, Conditioner for Thinning Hair and our drug-free Density Booster. This regimen is ideal for mild to moderate thinning and those seeking a more natural solution. Growing hair is just the beginning. How we care for that new hair determines whether it survives. Powered by two groundbreaking keratin proteins, Flourish® prod...VIRTUE
A 100% drug-free, botanical-based regimen that fuels fatigued follicles, nourishes the scalp and thickens each hair. This regimen is ideal for mild to moderate thinning and those seeking a more natural solution.Growing hair is just the beginning. How we care for that new hair determines whether it survives. Powered by two groundbreaking keratin proteins, Flourish® products cleanse, purify and enrichen the scalp, creating fertile ground for new growth. As each new hair emerges, it's nourished and...VIRTUE
Create the illusion of freshly-washed hair with VIRTUE’s Dry Shampoo. Lightweight and airy, the formula utilises a blend of tapioca starch and kaolin clay to help minimise the appearance of excess oil and dirt, its quick-absorbing texture leaving no signs of residue behind.An invigorating blend of cedar leaf, frangipani and lemon offers an enlivening fragrance. The formula is finished with VIRTUE's Alpha Keratin 60ku™, which drenches your hair in nourishment to encourage a renewed, glossy aesthe...VIRTUE
Cleanse and revitalise your curls with VIRTUE’s Curl Shampoo. The hydrating formula helps to lift away dirt and build-up without stripping the strands of moisture, while helping to define the natural curl pattern.Ideal for brittle hair, the shampoo is powered by Alpha Keratin 60ku®. The powerful protein combines with hydrators and curl-optimising polymers to help nourish and promote a stronger-looking appearance. A do-it-all formula, the shampoo helps protect against environmental aggressors for...VIRTUE
Restore scalp balance and health with this refreshing trio. VIRTUE Purifying Shampoo 120ml This weekly shampoo boasts clarifying properties that work to dispel impurities from the scalp and ends. The gentle formula is packed with ingredients that cleanse, nourish and fortify. Alpha Keratin 60ku® acts as the hair's weekly detox, capturing nasties like pollution, smoke, excess oil, product residue and daily debris. Extremely versatile, this protein also delivers restorative benefits, leaving str...VIRTUE
A 100% drug-free, botanical-based regimen that fuels fatigued follicles, nourishes the scalp and thickens each hair. This regimen is ideal for mild to moderate thinning and those seeking a more natural solution. Growing hair is just the beginning. How we care for that new hair determines whether it survives. Powered by two groundbreaking keratin proteins, Flourish® products cleanse, purify and enrichen the scalp, creating fertile ground for new growth. As each new hair emerges, it's nourished a...VIRTUE
A luxurious formula designed to target frizz, the VIRTUE Smooth Shampoo helps you to achieve a sleek look for a put-together finish. Formulated with the pioneering protein Alpha Keratin 60ku®, it makes for a potent treatment that’s suitable for day to day use. This superhero ingredient mirrors the keratin found in human hair, allowing it to seamlessly bind to areas that are damaged, leading to impressive reparative results. The shampoo softens rough cuticles to improve your hair’s slick appearan...VIRTUE
